The smarter way to INCREASE YOUR PRESENCE IN THE MARKET

 

I support ambitious leaders and marketers in the life sciences sector who want to increase their organisation’s presence in the market in a way that makes sense for their customers, their business and their budget. You get 14 years of big pharma commercial discipline combined with the latest best practice in online B2B marketing to bring focus and ROI to your marketing strategy. My academic background in chemistry and involvement in the Scottish life sciences sector means I can quickly throw myself into your world and deliver the support you need:

  • Evidence-based strategies bespoke to your business goals and target customers

  • Advice and training on Inbound marketing tactics that attract more people to your business

  • Masterclasses that upskill you and your team so you are self-sufficient and can implement your marketing strategy in the most cost effective way

DIGITAL MARKETING STRATEGY AND ADVICE

 

In the context of your business goals and your current marketing activity, I’ll show you how to better understand your customer’s decision-making behaviour and how to respond to this.  I’ll develop a bespoke plan for you or simply give you the knowledge that will empower you to lead your own digital marketing strategy. Find out more →

 

inbound MARKETING masterclasses

 

For Marketers and start-up Business Leaders who want to quickly increase their knowledge and start applying what they’ve learnt, I’ve created a range of one-day masterclasses designed to elevate the impact your activities have on your business. Find out more →

 

conference AND COMPANY PRESENTATIONS

 

My presentations bring a commercial emphasis to sector-specific conferences and events.  They are designed to inspire and motivate an audience of scientists to focus on the customer and grasp the online opportunities available to them. Please contact me to Find out more →

 
 

TIPS, ADVICE AND LATEST THINKING

Get tips, practical advice and the latest best practice in the fast-moving world of digital marketing through my blog.  Take a look at my Blog → You can also follow me on Twitter or LinkedIn where I will post news about upcoming training courses and special offers.